Chapter3:  E-Commerce Infrastructure: The Internet, Web, and Mobile Platform


4. Select two countries (excluding the United States) and prepare a short report describing their basic Internet infrastructure. Are they public or commercial? How and where do they connect to backbones within the United States?

                Canada: Canada’s web use according to the CIRA 2013 Facebook, Canadians spend more time online than anyone else in the world which is an average of 45 hours a month. They also watch more online video, with an average of 300 views per month in 2011. The most popular websites in Canada are major international sites such as Google, Facebook, and YouTube. The most popular native Canadian websites are the major Canadian news media companies, which maintain an extensive web presence. According to Harvard researchers, Canada has some of the lowest internet standards among OECD countries, as a result of high costs and slow internet speeds. Canada also has the largest number of file sharers per capita in the world. Their infrastructure is public. Their Internet is fairly similar to the U.S., expensive and slow.


Brazil: Brazil’s Internet infrastructure uses the .br top level domain, which is managed by the Brazilian Internet Steering Committee. In 2011 Brazil ranked fourth in the world with 23,456,00 Internet hosts. In April 2012 Brazil was 10th in the world with 48,572,160 IPv4 addresses allocated, 23.6 per 100 residents. The Internet is a popular medium for citizen–government interaction. For example, 99% of all income tax forms are delivered online. Correios agencies and government-controlled telepontos are used as access points, and are especially relevant in remote locations. LAN centers, known by the anglicised name LAN House, are common and widespread throughout the country. Their Internet is commercial. Brazil currently is planning to extricate the internet from US control. Google is also looking to build Brazil-US fiber optic cable in order to connect them.



5. Investigate the Internet of Things. Select one example and describe what it is and how it works.

I found that a good example of the Internet of Things is Nike and Apple coming together to allow you and your iPod to become the perfect running partners. This allows you to track and see the minutes tick by, track your miles, and hear real-time voice feedback. It does all this while playing your favorite music to get you through your workout.

What Nike and Apple did was create an app that connects your IPod to your shoes. It is called Nike Plus and The Nike Plus IPod Sensor. It allows you to check out the menu and choose how you want to run. You can use custom workout shortcuts to start your favorite workouts quickly. Try the open-ended workout or select one with time, distance, or calorie goals. Then pick your favorite playlist, shuffle songs, or choose Nike-created Sport Music. You can even program a Power Song to play when you need instant motivation. Then, as you run, your iPod or iPhone tells you your time, distance, pace, and calories burned. And it gives you feedback at the halfway point and in the final lead-up to your goal, as well as the details of your workout when you’re done. Finally, when your run is finished, your iPod touch or iPhone wirelessly sends your workout data to from wherever you are on the road. With iPod nano, your data is sent to when you connect it to your Mac or PC. Go there to see all your completed runs and share motivation with runners across the world.